Swarovski for Samsung Collection is Meant for Fashion Mavens
Meghan Young — September 8, 2014 — Tech
The Swarovski for Samsung collection gives the Gear S Tizen smartwatch and the Galaxy Note 4 Android phablet an opulent update that will appeal to those with an appreciation with the finer things in life. Encrusted with sparkling gems, the Swarovski for Samsung collection is available in exclusive silver and gold variations, two alternatives that will especially appeal to its South Korean consumers.
Although significantly bulkier and not necessarily pratical, the Swarovski for Samsung collection is meant to be ornamental. It is made for those who not only appreciate personalizing their products, but also indulging in luxury items. These models help set the devices apart from its competitors as well. More often than not, consumers go to third parties for such customization work. They don't have to with the Gear S Tizen and Galaxy Note 4.
Although significantly bulkier and not necessarily pratical, the Swarovski for Samsung collection is meant to be ornamental. It is made for those who not only appreciate personalizing their products, but also indulging in luxury items. These models help set the devices apart from its competitors as well. More often than not, consumers go to third parties for such customization work. They don't have to with the Gear S Tizen and Galaxy Note 4.
Trend Themes
1. Wearable Luxury - Combining luxury and technology in wearable devices creates a new market segment that caters to fashion-conscious individuals looking to personalize their tech gadgets.
2. Gemstone-encrusted Devices - Incorporating gemstones and other high-end materials into the design of electronic devices offers a new opportunity to create opulent technological accessories.
3. Personalized Tech Devices - Offering customized, highly-personalizable technology devices can appeal to a niche market of consumers who value the ability to express their individuality through luxury items.
Industry Implications
1. Luxury Fashion - Luxury fashion brands can pursue opportunities in the growing market for wearable technology, collaborating with tech companies to produce high-end, opulent devices that merge fashion and technology.
2. Jewelry Design - Jewelry designers can explore the potential for incorporating electronics and wearable tech, creating a fusion of technology and high-end jewelry pieces.
3. Consumer Electronics - Consumer electronics companies can find new ways to differentiate their products and augment existing devices with luxury materials, such as gemstones, to appeal to tech-savvy individuals looking for more personalized and ornamental devices.
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