Swanson Wines' Modern House Wines Get You Out of the Dog House
Michael Hines — May 5, 2011 — Lifestyle
References: swansonvineyards & ballerhouse
If a nice bottle of wine is all it takes to solve the problems in your life, then you are going to flip when you see Swanson Wines' Modern House Wines. Unlike most wine collections, the bottles, not the taste or age, are actually the thing to write home about.
Each of the Modern House Wines has a custom bottle designed to fit nearly every occasion. If your significant other is upset, buy her a bottle of "Please Forgive Me." Trying to show off to your friends or family that you haven't seen in awhile? A bottle of "Expensive Christmas Wine" should do the trick. Each of these bottles sell for $25 apiece -- a price even a baller on a budget can afford.
Each of the Modern House Wines has a custom bottle designed to fit nearly every occasion. If your significant other is upset, buy her a bottle of "Please Forgive Me." Trying to show off to your friends or family that you haven't seen in awhile? A bottle of "Expensive Christmas Wine" should do the trick. Each of these bottles sell for $25 apiece -- a price even a baller on a budget can afford.
Trend Themes
1. Customized Wine Bottles - Creating personalized wine bottle designs for specific occasions or emotions.
2. Emotion-driven Packaging - Designing packaging that conveys emotional messages and enhances the wine-drinking experience.
3. Affordable Luxury Wines - Offering high-quality wines at a budget-friendly price point.
Industry Implications
1. Wine and Spirits - Innovating in the wine industry by incorporating personalized bottle designs to enhance consumer experiences.
2. Packaging Design - Exploring new ways to create packaging that reflects and enhances the emotional connection between consumers and products.
3. Affordable Luxury Brands - Creating luxury products that are accessible to a wider range of consumers by offering them at more affordable prices.
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