Surely Debuts Blanc a Unique Addition to Its Portfolio
Grace Mahas — January 8, 2024 — Lifestyle
References: drinksurely
Surely introduces Blanc, a unique addition to its non-alcoholic wine portfolio. This new white blend is crafted after extensive testing, involving over 55 variations, by Winemaker Jess Smith and Craft Beverage Developer Michael Colangelo. Blanc is a blend of California-sourced Riesling, Symphony, and Gewurztraminer grapes, dealcoholized and infused with botanicals and natural flavors. The result is a bold and complex non-alcoholic wine with notes of juniper, yuzu, pear, apple, and elderflower, complemented by hints of hops, basil, and spice.
Designed to appeal not only to wine aficionados but also to gin enthusiasts, Blanc's unique botanical blend adds depth and layers uncommon in non-alcoholic whites. It pairs excellently with a range of cuisines, especially spicy dishes like Indian Curry or Pad Thai, and goes well with salty cheeses like aged Gouda and Gorgonzola. Blanc, with its sophisticated and innovative approach, is set to redefine the non-alcoholic wine experience.
Designed to appeal not only to wine aficionados but also to gin enthusiasts, Blanc's unique botanical blend adds depth and layers uncommon in non-alcoholic whites. It pairs excellently with a range of cuisines, especially spicy dishes like Indian Curry or Pad Thai, and goes well with salty cheeses like aged Gouda and Gorgonzola. Blanc, with its sophisticated and innovative approach, is set to redefine the non-alcoholic wine experience.
Trend Themes
1. Unique Non-alcoholic White Wine - Surely introduces Blanc, a bold and complex non-alcoholic wine with a unique blend of botanicals and natural flavors.
2. Wine for Gin Enthusiasts - Blanc's unique botanical blend adds depth and layers uncommon in non-alcoholic whites, appealing not only to wine aficionados but also to gin enthusiasts.
3. Redefining Non-alcoholic Wine - Blanc, with its sophisticated and innovative approach, is set to redefine the non-alcoholic wine experience.
Industry Implications
1. Food & Beverage - Surely's unconventional non-alcoholic white wine presents an opportunity for the food and beverage industry to cater to the growing demand for innovative alcohol alternatives.
2. Alcohol-free Beverage - Blanc's botanical-infused wine offers an opportunity for the alcohol-free beverage industry to tap into the market of gin enthusiasts.
3. Wine Production - The introduction of Blanc showcases an opportunity for the wine production industry to explore new flavors and techniques in crafting unique non-alcoholic wines.
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