Aveeno's Sunscreen Face Milk Has a Lightweight, Non-Irritating Formula
Laura McQuarrie — June 10, 2020 — Fashion
References: aveeno & stylecaster
There are sunscreen lotions, sprays, gels and a wide range of other formats that help to offer shielding from the sun's powerful rays and Aveeno is introducing a new option with its Sensitive Skin SPF 40+ Sunscreen Face Milk. The invisible product draws from the popularity of milky skincare products and it offers sheer, oil-free protection from UVA/UVB rays with zinc oxide and titanium dioxide.
The Aveeno formula promises to be beneficial for those with sensitive skin, since it contains soothing colloidal oatmeal as an ingredient to lock in moisture and prevent dryness. With its unique formula and 100% mineral active ingredients, the product helps to minimize the risk of setting off an adverse reaction—a common concern for those with sensitive skin that's easily irritated.
Image Credit: Aveeno
The Aveeno formula promises to be beneficial for those with sensitive skin, since it contains soothing colloidal oatmeal as an ingredient to lock in moisture and prevent dryness. With its unique formula and 100% mineral active ingredients, the product helps to minimize the risk of setting off an adverse reaction—a common concern for those with sensitive skin that's easily irritated.
Image Credit: Aveeno
Trend Themes
1. Sensitive Skin Sunscreens - Developing lightweight, non-irritating sunscreens specifically formulated for sensitive skin can disrupt the skincare industry and cater to a niche market.
2. Milky Skincare Products - The rising popularity of milky skincare products presents an opportunity for the sunscreen industry to tap into this trend and create innovative milky sunscreen formulations.
3. Mineral-based Sunscreens - The increasing demand for mineral-based sunscreens provides a chance for companies to develop effective, eco-friendly sunscreen options that are safe for both the skin and the environment.
Industry Implications
1. Skincare - The skincare industry can leverage the trend of sensitive skin sunscreens to create new products tailored to consumers with sensitive skin concerns.
2. Beauty - The beauty industry can incorporate the milky skincare trend by developing sunscreens that provide both sun protection and nourishing skincare benefits.
3. Eco-friendly Products - The eco-friendly industry can capitalize on the demand for mineral-based sunscreens by creating sustainable and non-toxic options that align with consumers' environmental values.
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