#EveryDayIsSundae Shares a Week of Sundae Recipes
Laura McQuarrie — July 9, 2020 — Lifestyle
References: sodeliciousdairyfree & prnewswire
In preparation for National Ice Cream Day, So Delicious Dairy Free will be kicking off the festivities with the #EveryDayIsSundae campaign sharing sundae recipes for every day of the week. For the campaign, So Delicious Dairy Free collaborated on different dairy-free ice cream recipes, which will be shared on the creator's Instagram channel.
The week of sundae recipes will start off with a Brunch Waffle Sundae by Natalie Thomas, which combines So Delicious Chocolate Salted Caramel Oatmilk Frozen Dessert and So Delicious Creamy Vanilla Bean Oatmilk Frozen Dessert with grain-free vegan waffles. There's also a Kid-Friendly Dairy Free Sundae Bowl and a Taco Tuesday Sundae to look forward to recreating.
As part of the dairy-free sundae campaign, 50 fans will have the chance to win customized pints of their favorite So Delicious Dairy Free frozen desserts.
Image Credit: So Delicious Dairy Free, rainbowplantlife
The week of sundae recipes will start off with a Brunch Waffle Sundae by Natalie Thomas, which combines So Delicious Chocolate Salted Caramel Oatmilk Frozen Dessert and So Delicious Creamy Vanilla Bean Oatmilk Frozen Dessert with grain-free vegan waffles. There's also a Kid-Friendly Dairy Free Sundae Bowl and a Taco Tuesday Sundae to look forward to recreating.
As part of the dairy-free sundae campaign, 50 fans will have the chance to win customized pints of their favorite So Delicious Dairy Free frozen desserts.
Image Credit: So Delicious Dairy Free, rainbowplantlife
Trend Themes
1. Dairy-free Dessert Campaigns - Opportunity for dairy-free brands to create innovative dessert campaigns to attract customers.
2. Daily Recipe Sharing Campaigns - Opportunity for food brands to engage customers with daily recipe sharing campaigns on social media.
3. Customized Product Giveaways - Opportunity for brands to attract and reward loyal customers with customized product giveaway campaigns.
Industry Implications
1. Dairy-free Industry - Opportunity for dairy-free brands to highlight their products through social media campaigns like #EveryDayIsSundae.
2. Food Industry - Opportunity for food brands to leverage social media platforms to engage their audiences through daily recipe sharing campaigns.
3. Marketing Industry - Opportunity for marketing agencies to develop customized product giveaways to help brands increase customer loyalty and engagement.
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