This New Scent from Jennifer Aniston is the Perfect Summer Perfume
Katherine Pendrill — July 10, 2015 — Fashion
References: ca.eonline & bustle
Jennifer Aniston has launched a new summer perfume, which is inspired by long days at the beach. The beachy scent is called 'Near Dusk' and it is the third fragrance produced by the famous actress and beauty spokeswoman.
The new summer perfume contains a unique combination of coconut water, white amber, sweet pink pepper, vanilla bean, sea spray accord, nectarine and orange flower absolute. The beachy scent is meant to evoke feelings of long days spent by the ocean and the warm feeling of a summer sunset on the horizon. As Aniston explains, “growing up in NYC surrounded by buildings and cement, when I would visit family at the ocean it felt like paradise to me."
Even if you're not near an ocean, this summer perfume will make you feel like you're standing on a tropical beach.
The new summer perfume contains a unique combination of coconut water, white amber, sweet pink pepper, vanilla bean, sea spray accord, nectarine and orange flower absolute. The beachy scent is meant to evoke feelings of long days spent by the ocean and the warm feeling of a summer sunset on the horizon. As Aniston explains, “growing up in NYC surrounded by buildings and cement, when I would visit family at the ocean it felt like paradise to me."
Even if you're not near an ocean, this summer perfume will make you feel like you're standing on a tropical beach.
Trend Themes
1. Celebrity Fragrances - Celebrity-endorsed fragrances continue to be a popular trend in the beauty industry, with opportunities for disruptive innovation in creating unique and personalized scents.
2. Summer Perfumes - Summer-themed perfumes are in high demand, presenting opportunities to develop fragrances that capture the essence of the season and evoke specific sensory experiences.
3. Beach-inspired Scents - Beachy fragrances are gaining popularity, providing opportunities to create perfumes that transport users to coastal destinations and evoke the feeling of being near the ocean.
Industry Implications
1. Beauty - The beauty industry can capitalize on the popularity of celebrity-endorsed fragrances by collaborating with famous figures to create unique and captivating scents.
2. Fashion - Fashion brands can explore the creation of summer-themed perfumes to expand their product offerings and cater to consumer preferences for seasonally-inspired scents.
3. Tourism - The tourism industry can leverage beach-inspired scents to enhance the customer experience and create sensory associations with coastal destinations, encouraging travel and exploration.
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