Oat Milk Butter by Miyoko’s Creamery is a Vegan Substitute for Butter
Laura McQuarrie — September 16, 2019 — Lifestyle
For a few years now, people have been relying on the butter alternatives from Miyoko’s Creamery as a plant-based substitute for butter when cooking or baking. Previously, the brand has made its vegan-friendly butter alternatives with a combination of cultured cashew milk and organic coconut oil, and it is now introducing an all-new kind of Oat Milk Butter to add to its innovative product portfolio. Oat Milk Butter is launching in two varieties, including a European-style butter churned from organic oat milk, plus a version that's infused with garlic and vegan parmesan.
While there are plenty of plant-based butter alternatives on the market, these ones from Miyoko’s Creamery are appealing for their free-from formulas, as well as the fact they are uniquely made with oat milk, which is most familiar to consumers as a beverage.
While there are plenty of plant-based butter alternatives on the market, these ones from Miyoko’s Creamery are appealing for their free-from formulas, as well as the fact they are uniquely made with oat milk, which is most familiar to consumers as a beverage.
Trend Themes
1. Plant-based Butter Alternatives - Opportunity to develop and market innovative butter alternatives made from plant-based ingredients.
2. Oat Milk Products - Disruptive potential in creating and selling products made from oat milk as a unique and appealing alternative to traditional ingredients.
3. Free-from Formulas - Opportunity to meet the increasing consumer demand for products that are free from certain ingredients and allergens.
Industry Implications
1. Food and Beverage - Innovation potential in developing and marketing plant-based butter alternatives and oat milk products within the food and beverage industry.
2. Health and Wellness - Disruptive innovation opportunities in creating oat milk-based products that cater to the health-conscious consumers seeking free-from formulas.
3. Vegetarian and Vegan Products - Opportunity to tap into the growing market of vegetarian and vegan consumers by offering innovative oat milk butter alternatives that align with their dietary preferences.
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