Reebok's 'Instapump Fury OG' Was Remodeled with a Punk Influence in Mind
Riley von Niessen — August 22, 2016 — Fashion
References: thegoodwillout.de & hypebeast
One of Reebok's most celebrated recent designs, the 'Instapump Fury OG,' was transformed by the brand for a studded sneaker that was made with leather-wearing head-banging consumers in mind.
The brand accomplishes this by adding silver spikes to key areas on the sneakers, making for a look that speaks to one's inner rebel without exposing it in an obnoxious way. These spikes are therefore only shown on the heel and tongue, with the rest of the studded sneakers overtaken by a sleek black colorway. An exception to this is a metallic accent on the toe however, which aids in incorporating the silver spikes with the rest of the design.
In addition to being aesthetically appealing, the remodeled Instapump Fury OG is incredibly comfortable to wear, a functionality that's ensured by its cushioned supportive sole, as well as the cut-out design that makes it more breathable in warm weather.
The brand accomplishes this by adding silver spikes to key areas on the sneakers, making for a look that speaks to one's inner rebel without exposing it in an obnoxious way. These spikes are therefore only shown on the heel and tongue, with the rest of the studded sneakers overtaken by a sleek black colorway. An exception to this is a metallic accent on the toe however, which aids in incorporating the silver spikes with the rest of the design.
In addition to being aesthetically appealing, the remodeled Instapump Fury OG is incredibly comfortable to wear, a functionality that's ensured by its cushioned supportive sole, as well as the cut-out design that makes it more breathable in warm weather.
Trend Themes
1. Punk-inspired Footwear - Opportunity for brands to incorporate punk aesthetics into their sneaker designs.
2. Studded Fashion - Chance to capitalize on the popularity of studded accessories in the fashion industry.
3. Comfortable and Stylish Sneakers - Demand for sneakers that combine both comfort and style.
Industry Implications
1. Footwear - Potential for footwear companies to explore innovative designs with punk influences.
2. Fashion - Opportunity for fashion brands to create studded accessories and apparel.
3. Sportswear - Demand for athletic footwear that provides both comfort and style.
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