STRANGEco and Shepard Fairey Collaborate for Consumers
Josh Triantafilou — March 25, 2012 — Pop Culture
References: strangeco & thejailbreak
Manufacturer and distributor STRANGEco has teamed up with artist Shepard Fairey to produce 'Mr. Spray,' a vinyl spray can figurine.
STRANGEco is a San Francisco-based company that prides itself on producing high-quality, one-of-a-kind consumer products. Shepard Fairey is the artist who originally came up with the concept of Mr. Spray back in 2004. Eight years later the concept is realized through vinyl.
The figurine is a snarky-looking, self-assured little can with a sharp taste in footwear. One gets the sense that Mr. Spray is out to tag something. Perhaps this is a case of the artist speaking through his work.
The figurine would look great on a bookshelf, desk or street corner. It would also make an excellent gift for any friends who enjoys writing on walls.
STRANGEco is a San Francisco-based company that prides itself on producing high-quality, one-of-a-kind consumer products. Shepard Fairey is the artist who originally came up with the concept of Mr. Spray back in 2004. Eight years later the concept is realized through vinyl.
The figurine is a snarky-looking, self-assured little can with a sharp taste in footwear. One gets the sense that Mr. Spray is out to tag something. Perhaps this is a case of the artist speaking through his work.
The figurine would look great on a bookshelf, desk or street corner. It would also make an excellent gift for any friends who enjoys writing on walls.
Trend Themes
1. Vinyl Figurines - The rise of vinyl figurines as a collectible medium presents opportunity for further collaboration with artists and designers.
2. Street Art Merchandise - Creating and marketing merchandise based on graffiti and street art can appeal to a niche market and offer artists a new revenue stream.
3. Collaborative Art Products - Artist collaborations with manufacturers and distributors can create unique and highly sought-after items, especially in the world of pop culture collectibles.
Industry Implications
1. Art Collectibles - The vinyl figurine market presents an opportunity for growth as more collectors turn to this unique category.
2. Gift and Novelty - Street art merchandise can be marketed as unique gifts and novelty items, tapping into a specific demographic that values individuality and urban culture.
3. Pop Culture Merchandising - Collaborative projects between artists and manufacturers in the world of pop culture can produce highly collectible merchandise with a cult following.
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