Channels on Stevie's Video Service Are Based on Popular Social Media Content
Laura McQuarrie — January 30, 2015 — Pop Culture
References: api.viglink & techhive
You could easily spend the rest of your life sitting in front of a computer watching an endless amount of videos, but you can bet that not all of the content will be as cute as a cat video or as funny as a fail video—this is where Stevie comes in.
Stevis is a web video service with a unique premise: rather than having set channels, what's shown on this network is dictated by what's popular on social media. Pulling from trending content on networking sites like Facebook, YouTube and Twitter, Stevie keeps you in the loop of what everybody else is watching. As well as just presenting you with popular content for free, the network also shows off tweets, updates and pictures from social feeds, so that you're totally connected.
Stevis is a web video service with a unique premise: rather than having set channels, what's shown on this network is dictated by what's popular on social media. Pulling from trending content on networking sites like Facebook, YouTube and Twitter, Stevie keeps you in the loop of what everybody else is watching. As well as just presenting you with popular content for free, the network also shows off tweets, updates and pictures from social feeds, so that you're totally connected.
Trend Themes
1. Social Media-driven Video Curation - Web video services that curate content based on trending topics from social media offer an opportunity for disruptive innovation by analyzing user behavior and generating personalized recommendations.
2. Crowdsourced Content Aggregation - Video networks that rely on user-generated content sourced from social media offer an opportunity for disruptive innovation by creating a more democratic platform for content creation and discovery.
3. Interactive Social Video Experiences - Video services that integrate social media feeds into the viewing experience offer an opportunity for disruptive innovation by enabling viewers to engage with and share content in real-time.
Industry Implications
1. Social Media - Social media platforms have an opportunity for disruptive innovation by integrating more closely with web video services to offer a seamless content discovery process.
2. Video Streaming - Video streaming services have an opportunity for disruptive innovation by leveraging social media data to improve content curation and recommendation algorithms.
3. Advertising - Advertising agencies have an opportunity for disruptive innovation by designing new ad formats that integrate more seamlessly with social media-driven video services to offer a better user experience.
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