Stella McCartney Launches STELLA, the Sustainable Skincare Line
References: stellamccartney & hypebae
STELLA is Stella McCartney’s newest sustainable cruelty-free skincare line. The brand, which is described as “conscious luxury,” offers three vegan, nature-rooted products consisting of a cleanser, serum, and moisturizer. The STELLA ‘Reset Cleanser’ is a multi-use cleanser that removes makeup and impurities from the surface of the skin without altering its natural pH level.
The STELLA ‘Alter-Care Serum’ works as both an eye cream and skin serum, working to improve the skin’s texture and brightness for a deeply nourishing experience. Finally, the STELLA ‘Restore Cream’ helps promote elasticity and reduce fine lines and wrinkles from the skin.
“I was raised to see things from a different perspective, to question and challenge conventions, to seek out another way. Growing up in Scotland, I learnt to smell nature, hear her, learn from her and most importantly respect her. I believe she has it all and if we see that, we can feed our body and our soul inside and out,” said Stella McCartney in a press release.
The STELLA skincare line is now available on the Stella McCartney website.
Image Credit: STELLA
The STELLA ‘Alter-Care Serum’ works as both an eye cream and skin serum, working to improve the skin’s texture and brightness for a deeply nourishing experience. Finally, the STELLA ‘Restore Cream’ helps promote elasticity and reduce fine lines and wrinkles from the skin.
“I was raised to see things from a different perspective, to question and challenge conventions, to seek out another way. Growing up in Scotland, I learnt to smell nature, hear her, learn from her and most importantly respect her. I believe she has it all and if we see that, we can feed our body and our soul inside and out,” said Stella McCartney in a press release.
The STELLA skincare line is now available on the Stella McCartney website.
Image Credit: STELLA
Trend Themes
1. Conscious Luxury Skincare - The rise of sustainable and cruelty-free skincare lines opens opportunities for creating high-end skincare products with a conscience.
2. Multi-functional Skincare - The trend toward skincare products that can perform multiple functions (like the STELLA 'Alter-Care Serum') opens opportunities to develop more multi-use products that cater to busy and practical consumers.
3. Nature Rooted Skincare - The demand for skincare products that use natural and vegan ingredients presents opportunities to develop new skincare lines that are environmentally sustainable and are more closely aligned with nature.
Industry Implications
1. Luxury Skincare - The demand for 'conscious luxury' skincare products opens opportunities to expand into the luxury skincare market with lines that are mindful of sustainability and social responsibility.
2. Natural Skincare - The rise of nature-rooted and vegan skincare lines creates opportunities for companies that specialize in creating and promoting high-quality natural skincare products.
3. Multi-use Skincare - The trend toward multi-functional skincare products creates opportunities for companies that specialize in developing skincare solutions that offer practical and multi-use solutions for consumers.
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