Redditor IHunt Shares the Mermaid Girl Turned into Pop Culture Characters
Meghan Young — September 27, 2014 — Marketing
References: imgur & designtaxi
Although the mermaid girl starring front and center in Starbucks' branding has quite a strong identity, that hasn't stopped these Starbucks logo drawings to turn her into a number of pop culture characters. From Batgirl to a Teenage Mutant Ninja Turtle and even Wolverine, she takes on a different persona at the whim of of an unidentified artist
Shared online by Redditor IHunt, these Starbucks logo drawings are playful and impressive. In a way, it almost appears as though the artist is helping the mermaid girl find her perfect costume in time for Halloween. If that is the case, she should clearly go for Batgirl. A fun way to pass the time, these Starbucks logo drawings fall in a growing category of unexpected canvases for illustrations.
Shared online by Redditor IHunt, these Starbucks logo drawings are playful and impressive. In a way, it almost appears as though the artist is helping the mermaid girl find her perfect costume in time for Halloween. If that is the case, she should clearly go for Batgirl. A fun way to pass the time, these Starbucks logo drawings fall in a growing category of unexpected canvases for illustrations.
Trend Themes
1. Pop Culture Logo Transformations - This trend of transforming well-known logos into various pop culture characters provides a unique way for brands to engage with their audience and tap into popular culture.
2. Illustrating on Unexpected Canvases - The trend of using unexpected canvases, like Starbucks logos, for illustrations offers artists a new way to showcase their creativity and captivate viewers.
3. Customizing Brand Icons - Customizing brand icons, such as the Starbucks mermaid, to reflect popular characters allows companies to connect with consumers through familiar and beloved imagery.
Industry Implications
1. Advertising and Marketing - Advertising and marketing agencies can explore the trend of pop culture logo transformations to create unique and engaging campaigns for their clients.
2. Art and Design - Artists and designers can capitalize on the trend of illustrating on unexpected canvases to stand out in a crowded market and attract new clients.
3. Retail and Merchandise - Retailers and merchandise creators can leverage the trend of customizing brand icons to design products that resonate with fans of both the brand and the popular characters.
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