Kelvin Murray's Sports Shadows Series is Simple and Symmetrical
Meghan Young — December 14, 2011 — Lifestyle
References: kelvinmurray & photographyserved
The symmetry and simplicity present throughout the Sports Shadows photo series is stunning. No wonder it was recently selected for the Creative Review Photography Awards. Like the popular retro minimalist posters that have been popping up everywhere lately, the Sports Shadows focuses greatly on abstract imagery and color.
Shot by Kelvin Murray, a photographer based in London, the Sports Shadows photo series centers on athletic games such as tennis, cricket and ping pong. Since all of these sports require nets in some form or another, the dividing line paints an interesting picture. It is almost as if the Sports Shadows photo series plays with two different realities, one in which the impossible is made possible and the other in which the everyday occurs. Either way, it is magical.
Shot by Kelvin Murray, a photographer based in London, the Sports Shadows photo series centers on athletic games such as tennis, cricket and ping pong. Since all of these sports require nets in some form or another, the dividing line paints an interesting picture. It is almost as if the Sports Shadows photo series plays with two different realities, one in which the impossible is made possible and the other in which the everyday occurs. Either way, it is magical.
Trend Themes
1. Abstract Athletic Photography - The trend of using abstract imagery and color in athletic photography.
2. Retro Minimalist Sports Posters - The trend of retro minimalist posters that focus on athletic games.
3. Symmetrical Sports Photography - The trend of using symmetry and simplicity in sports photography.
Industry Implications
1. Sports Photography - The sports photography industry can explore new ways of using abstract imagery and color in their work.
2. Athletic Apparel - The athletic apparel industry can incorporate symmetrical and minimalist designs into their products inspired by the abstract athletic photography trends.
3. Sports Marketing - The sports marketing industry can use retro minimalist posters to promote athletic games and events.
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