The Costacos Collection Dropped Non-Fungible Tokens with NFL Quarterbacks
Laura McQuarrie — February 5, 2022 — Business
References: costacoscollection & businesswire
Founded by renowned sports poster artist John Costacos, The Costacos Collection introduces a sports NFT marketplace that shares digital art as non-fungible tokens created in partnership with legendary athletes. For its second drop, The Costacos Collection worked with four NFL quarterbacks: Troy Aikman, Warren Moon, Jim McMahon, and Dan Marino.
The QB Legends Collection reimagines a series of Costacos posters from the 80s and 90s as digital works of art that are built on the Flow blockchain—now, an entirely new generation can appreciate the designs. Additionally, the athlete partners collaborated on all-new 3D art pieces that represent defining moments from their careers. A portion of proceeds from this new drop will help to support the Pro Football Hall of Fame Enshrinees Assistance Foundation.
The QB Legends Collection reimagines a series of Costacos posters from the 80s and 90s as digital works of art that are built on the Flow blockchain—now, an entirely new generation can appreciate the designs. Additionally, the athlete partners collaborated on all-new 3D art pieces that represent defining moments from their careers. A portion of proceeds from this new drop will help to support the Pro Football Hall of Fame Enshrinees Assistance Foundation.
Trend Themes
1. Sports NFT Marketplaces - The rise of NFT marketplaces for sports collectibles presents an opportunity for blockchain-based disruption in the sports memorabilia industry.
2. Blockchain-based Sports Art - The trend of reimagining classic sports posters as digital art on the blockchain presents opportunities for artists and collectors alike.
3. Collaborative Athlete Art - The trend of athletes collaborating on digital art pieces provides a new avenue for athletes to monetize their personal brands and engage with fans in unique ways.
Industry Implications
1. Sports Memorabilia - The use of blockchain technology and NFTs presents opportunities for disruption in the sports memorabilia industry by creating a new way to authenticate and trade collectibles.
2. Art and Collectibles - The incorporation of blockchain technology and NFTs in the art and collectibles industry provides opportunities for artists to authenticate and monetize their digital works in new ways.
3. Athlete Marketing - The trend of collaborative athlete art presents new opportunities for athletes to engage with fans and monetize their personal brands through unique and creative collaborations.
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