Spark Box Toys' Rental Service Entertains and Educates
Laura McQuarrie — March 12, 2015 — Life-Stages
References: sparkboxtoys & popsugar
Knowing that kids have a tendency to quickly become disinterested with the toys they play with, Spark Box Toys was set up as a rental service. Targeting young kids under the age of four, the service delivers a new batch of toys for kids every few weeks. These toys are carefully selected so that they are suited to a child's age and skill level, making sure that development happens as a byproduct of entertainment.
Since Spark Box Toys covers shipping both ways, parents will love that there's no clutter left behind in the home. Parents will also appreciate that a box will arrive with toys that have been deep cleaned, along with everything needed for play, including batteries or travel bags. To keep the assortment fresh, after a while, toys are removed from circulation and are donated to schools.
Since Spark Box Toys covers shipping both ways, parents will love that there's no clutter left behind in the home. Parents will also appreciate that a box will arrive with toys that have been deep cleaned, along with everything needed for play, including batteries or travel bags. To keep the assortment fresh, after a while, toys are removed from circulation and are donated to schools.
Trend Themes
1. Educational Toy Subscriptions - The demand for educational toy subscriptions will continue to grow as parents look for both entertainment and educational value for their children.
2. Sharing Economy for Toys - The toy rental service is an example of how the sharing economy can disrupt the traditional toy industry, with potential for more innovative models.
3. Personalized Toy Selection - The personalized selection of toys based on children's ages and skills offers an opportunity for more technology-driven solutions in the toy industry.
Industry Implications
1. Toy Rental - Toy rental services like Spark Box Toys are poised to challenge traditional toy retail, and present new revenue streams.
2. Educational Toy Manufacturing - Educational toy manufacturers can capitalize on the demand for smart, engaging and age-appropriate toys that offer learning outcomes.
3. Logistics and Delivery - As toy rental services grow in popularity, logistics and delivery providers will have to adapt their services and capabilities to serve this new market.
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