The New Keurig and Campbell's K-Cup Makes Single Soup Cups Like Coffee
Keurig partnered with Campbell's to create these unique soup cups that are made with a single-serve Keurig machine. While many single-serve coffee brews, teas and cocktails exist in this form, these tiny soup cups are a creative new meal idea.
By combining the simplicity of K-Cups with the desirable flavors from Campbell's, this new dish provides consumers with a quick snack or meal. It will save time for preparation as well as reduce food waste. The handy cups are available in a home-styled chicken noodle soup and a southern-styled chicken noodle soup. Each cup contains 70 calories with no artificial flavors or colors.
While the partnership between these global brands began in 2013, this is the first time these cups will be released for consumer purchase. Each pack will be loaded with 12 convenient cups.
By combining the simplicity of K-Cups with the desirable flavors from Campbell's, this new dish provides consumers with a quick snack or meal. It will save time for preparation as well as reduce food waste. The handy cups are available in a home-styled chicken noodle soup and a southern-styled chicken noodle soup. Each cup contains 70 calories with no artificial flavors or colors.
While the partnership between these global brands began in 2013, this is the first time these cups will be released for consumer purchase. Each pack will be loaded with 12 convenient cups.
Trend Themes
1. Single-serve Meal Pods - Expanding the concept of single-serve beverage pods to meals offering quick, convenient and customizable meal options.
2. Food and Beverage Innovation - Innovation in the food and beverage industry with ready-to-eat meal options that are quick, convenient and healthy.
3. Sustainable Food Packaging - A need for sustainable and eco-friendly food packaging solutions specifically designed for grab-and-go meals and snacks.
Industry Implications
1. Food and Beverage - The food and beverage industry can tap into the growing demand for quick and convenient grab-and-go meal options.
2. Packaging and Printing - Packaging and printing companies can develop sustainable and eco-friendly packaging solutions for single-serve meal options.
3. Home Appliances - Home appliance companies can expand their offerings into the food preparation space by developing appliances specifically designed for single-serve meal pods.
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