Sonic's New Soft Pretzel Twist is Paired with a Gooey Cheese Sauce
Katherine Pendrill — February 3, 2018 — Lifestyle
References: sonicdrivein & qsrmagazine
To provide customers with more savory snack options, Sonic Drive-In has launched a new Soft Pretzel Twist. Paired with a gooey cheese sauce for dipping, the new snack is a tasty take on the classic soft pretzel.
The Soft Pretzel Twist is a described as a "golden-brown pretzel, buttered and sprinkled with granular salt." Instead of the traditional twisted shape, the pretzel is formed into a stick, making it the perfect size for dipping into Sonic's Signature Cheese Sauce. The chain also suggests customers pair the new pretzels with one of Sonic's 1.3 million drink combinations to create an unforgettable snacking experience.
Available for just $1.99, the new Soft Pretzel Twist is a great option for curving mid-day snack cravings.
The Soft Pretzel Twist is a described as a "golden-brown pretzel, buttered and sprinkled with granular salt." Instead of the traditional twisted shape, the pretzel is formed into a stick, making it the perfect size for dipping into Sonic's Signature Cheese Sauce. The chain also suggests customers pair the new pretzels with one of Sonic's 1.3 million drink combinations to create an unforgettable snacking experience.
Available for just $1.99, the new Soft Pretzel Twist is a great option for curving mid-day snack cravings.
Trend Themes
1. Savory Snack Options - Opportunity for food companies to create innovative and flavorful snack options.
2. Dipping Food Trends - New opportunities for restaurants and food chains to introduce innovative dipping options.
3. Personalized Snack Experiences - Opportunity for businesses to offer customizable snack combinations to enhance the snacking experience.
Industry Implications
1. Food and Beverage - Opportunity for food and beverage companies to innovate and expand their product offerings with new snack options.
2. Fast Food - Fast food chains can seize upon the dipping food trend by introducing new dipping options and convenient snack options.
3. Restaurant Chains - Restaurant chains can capitalize on personalized snack experiences by offering customizable snack combinations to cater to individual preferences.
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