'Shaker Where Things Happen' Brings the Party to Facebook
Abreu William — September 14, 2011 — Tech
References: youtube & techcrunch
'Shaker Where Things Happen' is a new Facebook application that seeks to change the way audiences interact in social networks.
By adding a bit of reality to the social game by combining features of Second Life, The Sims and Turntable.fm, the app aims to bring all of these sources together for an upbeat online experience. Picture a virtual hangout where users get together with strangers (similar to a real bar), but online. One can chat in groups or privately with any of the guests, or invite them to interact with your own friends from Facebook. Individuals can even see peoples' photos and 'Likes' randomly displayed on a wall, as well as view a separate area designated for tweets. The Shaker Where Things Happen app even allows you to shake a bit, and buy a drink for that special virtual someone.
By adding a bit of reality to the social game by combining features of Second Life, The Sims and Turntable.fm, the app aims to bring all of these sources together for an upbeat online experience. Picture a virtual hangout where users get together with strangers (similar to a real bar), but online. One can chat in groups or privately with any of the guests, or invite them to interact with your own friends from Facebook. Individuals can even see peoples' photos and 'Likes' randomly displayed on a wall, as well as view a separate area designated for tweets. The Shaker Where Things Happen app even allows you to shake a bit, and buy a drink for that special virtual someone.
Trend Themes
1. Virtual Hangouts - Disruptive innovation opportunity: Developing immersive online platforms that mimic the experience of socializing in real-life hangouts.
2. Social Networking Gamification - Disruptive innovation opportunity: Introducing game-like elements to social networking platforms to enhance user engagement and interaction.
3. Augmented Social Reality - Disruptive innovation opportunity: Creating applications that combine real-world and virtual elements to enhance the social networking experience.
Industry Implications
1. Virtual Reality - Disruptive innovation opportunity: Developing virtual reality technologies and applications for creating immersive online socializing experiences.
2. Social Media - Disruptive innovation opportunity: Introducing gamification features to existing social media platforms to increase user engagement.
3. Augmented Reality - Disruptive innovation opportunity: Building augmented reality solutions that enhance social network interactions by overlaying virtual content onto real-world environments.
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