A Series of Snapchat Lenses are Now Available for Purchase
Christopher Magsambol — November 19, 2015 — Tech
Although free Snapchat lenses already exist, some of its more outrageous filters will now be available for purchase. With its most recent vomit filter on everyone's mind, the social media app decided to make that, along with many other lenses, available for a buck.
There are 29 lenses to choose from, including the famous vomit lens, wrinkled old age filter, crying eyes and pink heart eyes. To access the store, flip the camera to the selfie mode, and touch your face on the screen until a row of lenses appear. After swiping them, the new Snapchat lenses will be available in the end of the row of the free filters. The current update also includes new emoji stickers, such as a taco and burrito.
There are 29 lenses to choose from, including the famous vomit lens, wrinkled old age filter, crying eyes and pink heart eyes. To access the store, flip the camera to the selfie mode, and touch your face on the screen until a row of lenses appear. After swiping them, the new Snapchat lenses will be available in the end of the row of the free filters. The current update also includes new emoji stickers, such as a taco and burrito.
Trend Themes
1. Paid Snapchat Lenses - By offering purchase options for lenses, Snapchat opens up new opportunities for revenue generation and monetization.
2. Customizable Selfie Filters - The ability to purchase and use a variety of lenses allows users to personalize their selfie experience and creates opportunities for customization-focused apps or services.
3. Enhanced Social Media Filters - The availability of more advanced and visually appealing filters on platforms like Snapchat paves the way for the development of innovative image editing and augmented reality applications.
Industry Implications
1. Social Media - The introduction of paid selfie filters highlights the potential for new revenue streams in the social media industry and encourages other platforms to explore alternative monetization methods.
2. Mobile Apps - The trend of customizable selfie filters opens up opportunities for mobile app developers to create innovative selfie editing apps with a focus on filter customization and personalization.
3. Augmented Reality - The availability of enhanced filters in social media platforms points to the growth potential of the augmented reality industry, particularly in terms of image editing and overlay technologies.
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