Blu Cig's Smart Pack Brings Smokers Together
Michael Hines — April 21, 2011 — Lifestyle
References: blucigs & fastcompany
Blu Cig, an e-cigarette company hopes to create the first social network for smokers with its new Smart Pack. The Smart Pack is a tech-savvy e-cigarette pack that helps you find and interact with other Blu Cig smokers near you.
The Smart Pack is being designed with a sensor that could detect other smokers up to 50 feet away. While 50 feet may not sound like a long range, when you consider that most bars are bunched up together and smokers are forced to smoke on the same strips of sidewalk, it is actually pretty generous. The packs would also have status indicators saying things like "Leave me alone" and "I'm single."
I'm no fan of smoking, but I do think that Blu Cig's Smart Pack is a brilliant idea. It would encourage more people to switch to e-cigarettes, which would hopefully help more smokers quit.
The Smart Pack is being designed with a sensor that could detect other smokers up to 50 feet away. While 50 feet may not sound like a long range, when you consider that most bars are bunched up together and smokers are forced to smoke on the same strips of sidewalk, it is actually pretty generous. The packs would also have status indicators saying things like "Leave me alone" and "I'm single."
I'm no fan of smoking, but I do think that Blu Cig's Smart Pack is a brilliant idea. It would encourage more people to switch to e-cigarettes, which would hopefully help more smokers quit.
Trend Themes
1. Social Smoker Networks - Creating online communities and platforms for smokers to connect and interact with each other.
2. Proximity Detection Technology - Developing sensors and technologies that can detect and connect users based on their proximity to each other.
3. Smart Product Personalization - Designing smart devices and products that can customize and display personal preferences or status indicators.
Industry Implications
1. E-cigarette Industry - Opportunity for e-cigarette companies to create innovative products that facilitate social connections and enhance user experience.
2. Mobile App Development - Creating mobile apps that leverage proximity detection technology to connect users with shared interests in real-time.
3. Social Networking Platforms - Incorporating features for specific interest groups, such as smokers, to foster community and facilitate connections.
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