The Life Plankton Elixir Blue Fountain is an In-Store Solution
Laura McQuarrie — January 23, 2021 — Eco
References: biotherm & premiumbeautynews
Biotherm and innovation studio Possible Future created an in-store skincare fountain that can be used to replenish empty product bottles in a hygienic and safe way. The Life Plankton Elixir Blue Fountain is devoted to the brand's iconic serum and it is set to be stationed at select points of sale.
As there were specific concerns related to cleanliness and hygiene related to skincare that needed extra care and attention for this project, the partners settled on a three-step process for cleaning, refilling and customizing the glass bottles of Life Plankton Elixir. After the bottles are thoroughly cleaned out, they are dried with filtered air and sterilized with UV light. Following this process, the bottles are replenished and then customized with a wave motif to indicate the number of times the packaging has been refiled.
As there were specific concerns related to cleanliness and hygiene related to skincare that needed extra care and attention for this project, the partners settled on a three-step process for cleaning, refilling and customizing the glass bottles of Life Plankton Elixir. After the bottles are thoroughly cleaned out, they are dried with filtered air and sterilized with UV light. Following this process, the bottles are replenished and then customized with a wave motif to indicate the number of times the packaging has been refiled.
Trend Themes
1. Refillable Skincare Packaging - Opportunities exist to create refillable skincare packaging devices that can be used at home or in-store.
2. Hygienic In-store Solutions - In-store hygienic solutions like the Life Plankton Elixir Blue Fountain offer a unique innovation opportunity for other industries.
3. Customizable Skincare Packaging - Customizable skincare packaging, like the wave motif used for the Life Plankton Elixir, provides a unique branding opportunity for companies.
Industry Implications
1. Beauty and Skincare - The Life Plankton Elixir Blue Fountain showcases innovation opportunities in the beauty and skincare industry with its hygienic and refillable packaging.
2. In-store Retail Solutions - The creation of the Life Plankton Elixir Blue Fountain presents an innovative approach for other in-store retail solutions, such as refillable food and cleaning products.
3. Sustainability - Refillable packaging, like the Life Plankton Elixir, contributes to eco-friendly and sustainable practices, presenting opportunities for companies in various industries to reduce their environmental impact.
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