Mirage's Shower-Activated Shampoo Tabs Share a Zero-Waste Design
Laura McQuarrie — February 3, 2021 — Eco
References: miragewaterless & allure
Mirage's Waterless Shower-Activated Shampoo Tabs help to support sustainable living with their zero-waste design. The plastic-free product is contained within paper tube packaging that's biodegradable and recyclable, plus the tabs themselves are free of SLS, sulfates, parabens, phthalates, silicones, or synthetic dyes and fragrances. Using the tabs is as simple as taking one into the shower, crushing it and creating a paste by adding water as needed.
Unlike some zero-waste shampoo bars that can take some time to get used to, these shampoo tablets require no transition time. Suitable for all hair types, the tabs are travel-friendly and powered by ingredients like coconut milk powder and green tea extract, plus natural essences of citrus fruits like sweet orange, mandarin, lemon, lime and pink grapefruit for a fresh and aromatic experience.
Unlike some zero-waste shampoo bars that can take some time to get used to, these shampoo tablets require no transition time. Suitable for all hair types, the tabs are travel-friendly and powered by ingredients like coconut milk powder and green tea extract, plus natural essences of citrus fruits like sweet orange, mandarin, lemon, lime and pink grapefruit for a fresh and aromatic experience.
Trend Themes
1. Zero-waste Haircare - There is a rising trend for eco-friendly and zero-waste haircare products that leverage natural ingredients and recyclable packaging, like Mirage's waterless shower-activated shampoo tabs.
2. Shower-activated Beauty Products - There is a growing trend for shower-activated beauty products, like Mirage's waterless shampoo tabs, which offer convenience and efficiency to busy consumers.
3. Powdered Beauty Products - Powdered beauty products, like Mirage's shampoo tabs that are activated with water, are a rising trend that offer eco-friendly packaging, travel convenience, and customizable usage proportions.
Industry Implications
1. Eco-friendly Beauty - The eco-friendly beauty industry stands to benefit from the rising interest in products that use natural ingredients, recyclable packaging, and sustainable practices, like Mirage's waterless shampoo tabs.
2. Wellness & Personal Care - The wellness and personal care industry can tap into the trend for shower-activated and time-efficient beauty products, like Mirage's waterless shampoo tabs, which cater to consumers' busy lifestyles.
3. Travel & Hospitality - The travel and hospitality industry can leverage the demand for travel-friendly and liquid-free beauty products that are convenient to use on-the-go, like Mirage's waterless shampoo tabs that are compact, easy to pack, and activated with water.
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