The S-C-I-E-N-C-E Necklace Was Created with a Female Physician Team
Laura McQuarrie — July 28, 2021 — Fashion
References: access79 & prnewswire
Tech-enabled, try-before-you-buy fine jewelry retailer Access79 worked with a team of female physicians to create the limited-edition S-C-I-E-N-C-E necklace. Created to "highlight how science is 'winning' in response to the unprecedented, global COVID-19 pandemic and ignite a shift in the cultural narrative around the significance of science in all facets of human existence," the necklace is an eye-catching statement piece finished with gold and a detachable helix charm.
With the purchase of Access79's S-C-I-E-N-C-E necklace, customers get complimentary access to the brand's innovative try-before-you-buy service, plus a discount for purchases made through their free trial experience.
The brand regularly partners with up-and-coming designers, women of color or members of the LGBTQ community to bring awareness to different causes that are deserving of attention.
With the purchase of Access79's S-C-I-E-N-C-E necklace, customers get complimentary access to the brand's innovative try-before-you-buy service, plus a discount for purchases made through their free trial experience.
The brand regularly partners with up-and-coming designers, women of color or members of the LGBTQ community to bring awareness to different causes that are deserving of attention.
Trend Themes
1. Science Jewelry - Creating unique jewelry pieces with a science theme to appeal to a broader demographic.
2. Try-before-you-buy Service - Incorporating a complimentary try-before-you-buy service to increase customer satisfaction and reduce returns.
3. Partnerships with Underrepresented Designers - Partnering with underrepresented designers to create awareness and support for important causes.
Industry Implications
1. Jewelry - Innovating in the jewelry industry by creating unique, themed pieces that appeal to a broader demographic.
2. Retail - Offering a try-before-you-buy service to increase customer satisfaction and reduce the number of returns in the retail industry.
3. Fashion - Partnering with underrepresented designers to create awareness and support for important causes within the fashion industry.
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