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Prepackaged Artisanal Potato Breads

Clean the Sky - Positive Eco Trends & Breakthroughs

The Sara Lee Artesano Bakery Bread Potato Loaf is Thick-Cut

— November 23, 2020 — Marketing
The Sara Lee Artesano Bakery Bread Potato Loaf is a new offering from the brand that is focused on providing consumers a high-quality option to pick up when heading to their local grocery store. The bread is characterized by its thick, soft format that has been paired with a bit of sea salt and butter in the mix to achieve a high-quality flavor. The product is then dusted with a bit of flour before packaging to increase its rustic profile and artisanal profile.

The Sara Lee Artesano Bakery Bread Potato Loaf is made without any artificial ingredients, flavors or colors and is also free from high-fructose corn syrup. The bread will come in a 15-slice pack at a suggested price point of $2.99.

Image Credit: Sara Lee
Trend Themes
1. Prepackaged Artisanal Bread - The trend of offering prepackaged artisanal bread in local grocery stores provides an opportunity for disruption in the bread industry by offering a high-quality option for consumers.
2. Clean Label Baked Goods - The trend of clean label baked goods, such as the Sara Lee Artesano Bakery Bread Potato Loaf, offers an opportunity for disruption in the food industry by catering to health-conscious consumers who are looking for all-natural, preservative-free options.
3. Rustic Packaging Design - The trend of rustic packaging design for artisanal bread provides an opportunity for disruption in the packaging industry by offering a unique and visually appealing product to consumers.
Industry Implications
1. Bakery - The bakery industry can benefit from the trend of offering prepackaged artisanal bread that appeals to consumers looking for a high-quality, all-natural option.
2. Food Retail - The food retail industry can capitalize on the trend of clean label baked goods like the Sara Lee Artesano Bakery Bread Potato Loaf by offering more all-natural, preservative-free options to health-conscious consumers.
3. Packaging - The packaging industry can take advantage of the trend of rustic packaging design for artisanal bread by offering unique and visually appealing packaging options that stand out on store shelves.
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