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Butter-Infused Breads

Clean the Sky - Positive Eco Trends & Breakthroughs

The New Country Style Butter Bread is Made with Land O Lakes Butter

— November 10, 2020 — Marketing
The Country Style Butter Bread is a new offering from Arnold, Brownberry and Oroweat that is focused on delivering exceptional taste and quality for consumers to enjoy from the comfort of home. The bread is made with Land O Lakes Butter and thus has a rich, buttery profile that is focused on the simplicity of base ingredients. The product also maintains a recipe that is free from preservatives, flavors and colors, and is made with whole milk and sea salt to further enhance the depth of flavor.

The Country Style Butter Bread is being launched at major retailers in the US market now at a suggested price point of $4.49 and is likely to be a hit amongst consumers seeking out a familiar yet artisan-inspired option to pick up.

Image Credit: Arnold, Brownberry, and Oroweat
Trend Themes
1. Artisan-inspired Breads - Opportunity for bakeries and bread manufacturers to create innovative bread products with unique flavors and ingredient profiles to cater to consumer demand for artisan-inspired options.
2. Clean Label Products - Opportunity for food manufacturers to develop bread products made with simple, recognizable ingredients and free from artificial preservatives, flavors, and colors to meet the growing consumer demand for clean label products.
3. Premium Ingredients - Opportunity for ingredient suppliers to partner with bread manufacturers to offer premium ingredients like Land O Lakes Butter, whole milk, and sea salt, enhancing the flavor and quality of bread products.
Industry Implications
1. Bakery - Bakeries have the opportunity to capitalize on the growing demand for artisan-inspired bread products by creating unique flavors using premium ingredients and innovative techniques.
2. Food Manufacturing - Food manufacturers can meet consumer demand for clean label products by developing bread options with simple, recognizable ingredients and no artificial additives.
3. Ingredient Supply - Ingredient suppliers can collaborate with bread manufacturers to provide high-quality ingredients like Land O Lakes Butter, whole milk, and sea salt, elevating the flavor and value of bread products.
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