Saatchi and Saatchi Israel Sees Through Eco-Friendly Living
Kamal Musharbash — January 13, 2011 — Eco
References: saatchi & frederiksamuel
The Saatchi and Saatchi Israel office marketed the campaign for ‘Shikun & Binui Solaria’ and promoted its strong environmental message. You could call it an interactive advertisement because when the colorless page is directed at sunlight, vibrant colors and greenery appear to emphasize just how imperative the sun is for living.
A hidden quote also appears under the heading simultaneously as the blue sky, the sun and flowers bloom. The Saatchi and Saatchi Israel office has a simple and effective message and all you have to do is turn the page.
A hidden quote also appears under the heading simultaneously as the blue sky, the sun and flowers bloom. The Saatchi and Saatchi Israel office has a simple and effective message and all you have to do is turn the page.
Trend Themes
1. Interactive Advertising - Utilizing interactive elements in advertisements to engage and captivate audiences.
2. Environmentally-friendly Marketing - Promoting strong environmental messages through marketing campaigns.
3. Innovative Print Design - Exploring creative ways to enhance traditional print media with dynamic visuals.
Industry Implications
1. Advertising - Opportunities for agencies to integrate interactive elements into their campaigns.
2. Renewable Energy - Creating marketing strategies that emphasize the environmental benefits of solar energy.
3. Printing & Publishing - Developing innovative print design techniques to enhance visual experiences for readers.
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