Rosa Chá SS 2009
mediterranean — June 24, 2008 — Naughty
References: rosacha.br & madeinbrazil.typepad
Rosa Chá’s first ever men’s show opened with male model Rodrigo Rothen showering au naturel on the catwalk. What a way to start your runway show!
While the shower scene has been done before (by Dean and Dan Caten at DSquared2), it was still a nice way to get the audience excited and pumped up. It also set the tone for the sexy collection of tiny swimsuits and shorts worn by oiled-up toned models with banging bodies.
With all the testosterone and muscles on the runway, Rosa Chá sprinkled the show with four female super models to balance it out. I am sure the media and press attention that comes with the supermodels doesn’t hurt either…
While the shower scene has been done before (by Dean and Dan Caten at DSquared2), it was still a nice way to get the audience excited and pumped up. It also set the tone for the sexy collection of tiny swimsuits and shorts worn by oiled-up toned models with banging bodies.
With all the testosterone and muscles on the runway, Rosa Chá sprinkled the show with four female super models to balance it out. I am sure the media and press attention that comes with the supermodels doesn’t hurt either…
Trend Themes
1. Shower Runway Shows - Shower scenes and naked models on the runway to attract attention and pump up audience excitement.
2. Sexualized Collection - Sexy collection of tiny swimsuits and shorts worn by toned models with banging bodies.
3. Gender Balance on Runway - Featuring both male and female models to balance out the show.
Industry Implications
1. Fashion Industry - Incorporating shower scenes and sexualized products to boost runway show attraction.
2. Modeling Industry - Introducing a gender-balanced approach on the runway to showcase various models attractively.
3. Media Industry - Generating media buzz through innovative runway experiences such as shower scenes and supermodels.
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