Rolling Stone Unveils First NFT Collection With Bored Ape Yacht Club
Niko Pajkovic — November 2, 2021 — Tech
References: rollingstone & hypebeast
American music magazine Rolling Stone has teamed up with Bored Ape Yacht Club to launch its first-ever collection of NFT magazine covers. The collaborative collection will feature a total of seven new NFTs, including five commissioned pieces by NFT artists and two designed by Yuga Labs. Each piece is centered around a different Bored Ape or Mutant Ape.
A partnership between these two brands makes a lot of sense considering both of their countercultural influences. “The aesthetic of the Bored Ape Yacht Club is deeply indebted to the music we loved growing up, and partnering with Rolling Stone for these special NFTs is the perfect way to pay homage to those influences," said Gordon Goner, the co-founder of the Bored Ape Yacht Club.
Image Credit: Bored Ape Yacht Club/Rolling Stone
A partnership between these two brands makes a lot of sense considering both of their countercultural influences. “The aesthetic of the Bored Ape Yacht Club is deeply indebted to the music we loved growing up, and partnering with Rolling Stone for these special NFTs is the perfect way to pay homage to those influences," said Gordon Goner, the co-founder of the Bored Ape Yacht Club.
Image Credit: Bored Ape Yacht Club/Rolling Stone
Trend Themes
1. NFT Magazine Covers - The integration of NFT technology into magazine covers will open up new opportunities for the magazine industry to monetize and create unique, limited edition pieces.
2. Collaborative NFT Collections - Collaborations between NFT creators and established brands will become more popular, creating innovative and unique products for consumers to collect.
3. Counterculture-inspired Nfts - NFT art inspired by counterculture movements will increase in popularity, creating a new market for collectors interested in owning a piece of cultural history.
Industry Implications
1. Publishing - Magazine publishers can leverage NFT technology to create limited edition, collectible covers that provide a unique value proposition to readers and collectors alike.
2. Art and Collectibles - The integration of NFT technology into art and collectibles will revolutionize how we view and trade unique pieces, making them easily accessible to a wider audience.
3. Music and Entertainment - Integration of NFT technology with music and entertainment industries provides a new revenue stream for artists, labels and publishers to create unique and limited edition collectibles for fans.
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