The Rolling Stones Launches a New Collection at its Flagship Store
References: therollingstonesshop & hypebeast
The Rolling Stones is returning for Fall/Winter 2022, sharing a collection of celebratory merchandise that pays homage to the band’s 60th anniversary. The collection, which is primarily focused on the Lion from the Bridges to Babylon tour, features sporty, contemporary silhouettes that take inspiration from vintage uniforms from rock and roll culture.
Collection highlights include a range of graphic tees with rock and roll motifs, knitted zine-like turtlenecks, varsity-style letterman jackets, and crewnecks. Another standout is a 1970s-style blazer with “Security” typography and red accents throughout the piece. The classic Rolling Stones tongue motif can be seen throughout the range on a selection of cozy, casual silhouettes.
The Rolling Stones Fall/Winter 2022 collection is now available at The Rolling Stones’ global flagship store.
Image Credit: Rs No.9 Carnaby
Collection highlights include a range of graphic tees with rock and roll motifs, knitted zine-like turtlenecks, varsity-style letterman jackets, and crewnecks. Another standout is a 1970s-style blazer with “Security” typography and red accents throughout the piece. The classic Rolling Stones tongue motif can be seen throughout the range on a selection of cozy, casual silhouettes.
The Rolling Stones Fall/Winter 2022 collection is now available at The Rolling Stones’ global flagship store.
Image Credit: Rs No.9 Carnaby
Trend Themes
1. Rock-inspired 60s Apparel - The continued popularity and nostalgia for 60s rock culture provides opportunities for fashion brands to create collections that capture the era’s aesthetic in a modern way.
2. Sporty Rock and Roll Motifs - The combination of sporty and rock and roll elements in clothing design offers opportunities for innovation in both the fashion and athletic industries.
3. Vintage-inspired Silhouettes - Brands can look to vintage rock and roll uniforms for inspiration to create contemporary clothing that appeals to consumers' love for nostalgia and retro style.
Industry Implications
1. Fashion - The fashion industry is able to tap into consumers' love for rock music and nostalgia by creating collections that capture 60s rock culture in modern silhouettes and styles.
2. Music Merchandise - The continued popularity of rock and roll icons like The Rolling Stones offers opportunities for the music industry to expand into merchandise through collaborations with fashion brands.
3. Athletic Apparel - The combination of sporty and rock and roll elements in clothing design offers opportunities for innovation in the athletic apparel industry to create performance wear that appeals to niche markets.
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