This Rihanna Work Cover Features Kendall, Cara and Kevin Hart
Jana Pijak — March 18, 2016 — Pop Culture
References: thescene
This Rihanna Work cover features a star-studded cast that includes models Kendall Jenner, Cara Delevigne and comedian Kevin Hart among other familiar faces. Lip-syncing to the singer's collaboration with rapper Drake, the celebrity cast does their best Rihanna impression while showing off a range of successful and unsuccessful dancehall moves.
While some do better than others, each celebrity shows off their love for Rihanna's latest number one hit. Already viral, this video also features Rihanna's choreographer Parris Goebel who outshines its celebrity cast in the dance department.
In celebration of the song's fourth week at number 1 on the music charts, this Rihanna Work cover targets Millennial viewers and features a famous cast that shows a more candid side to their audience.
While some do better than others, each celebrity shows off their love for Rihanna's latest number one hit. Already viral, this video also features Rihanna's choreographer Parris Goebel who outshines its celebrity cast in the dance department.
In celebration of the song's fourth week at number 1 on the music charts, this Rihanna Work cover targets Millennial viewers and features a famous cast that shows a more candid side to their audience.
Trend Themes
1. Celebrity Lip-syncing Covers - Brands can leverage the growing popularity of celebrity lip-syncing covers to create viral content and engage with millennials.
2. Influencer Marketing - Partnering with popular influencers, models and comedians to cover popular music hits can lead to enhanced brand visibility and customer engagement.
3. Cross-industry Collaboration - Collaborating with dance choreographers, music producers and fashion designers can result in the creation of more innovative and entertaining celebrity lip-syncing covers.
Industry Implications
1. Entertainment - Entertainment companies can create engaging content and increase audience outreach by partnering with celebrities and influencers on the production of hip and fresh lip-syncing covers.
2. Advertising & Marketing - Marketing campaigns that feature viral lip-syncing covers by leading influencers can enhance brand visibility and social media engagement.
3. Fashion - Fashion companies can partner with popular models, influencers and choreographers on the production of lip-syncing cover videos to boost brand visibility and access new audiences.
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