Rihanna Kodak Ad Campaign Shares Her Picture-Perfect Life
Summer Luu — October 16, 2010 — Pop Culture
Here is an exclusive look at the Rihanna Kodak ad campaign that just launched as the first commercial out of a set of three.
Fiery red-headed Rihanna is shown taking pictures at a fashion show with her entourage of girlfriends. With a quick click of a button and in seconds -- "Boom!" -- her pic is sent out to social networking sites like YouTube and Facebook. Some of her fellow hip-hop stars like Drake, Pitbull and Trey Songz recieve it too. This pop princess works it in both the pictures and the commercial for the Rihanna Kodak ad campaign.
Fiery red-headed Rihanna is shown taking pictures at a fashion show with her entourage of girlfriends. With a quick click of a button and in seconds -- "Boom!" -- her pic is sent out to social networking sites like YouTube and Facebook. Some of her fellow hip-hop stars like Drake, Pitbull and Trey Songz recieve it too. This pop princess works it in both the pictures and the commercial for the Rihanna Kodak ad campaign.
Trend Themes
1. Pop Star Camera Commercials - Celebrities from all around the world can star in ad campaigns for different camera companies to promote their new products.
2. Instant Social Media Sharing - The focus of the ads will be on the speed and ease of sharing photos to social networks in just seconds.
3. Famous Entourage Use - Celebrity stars can present their famous entourage using different types of cameras and share it on social media.
Industry Implications
1. Digital Camera Industry - The digital camera industry can tap into celebrity marketing to showcase and promote their products.
2. Social Media Industry - Social media can pioneer and attract more users by advertising how easy it is to post photos in seconds.
3. Advertising Industry - The advertising industry can promote different brands through famous and well-known celebrities.
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