The Rich Cushion Cream Features Watermelon Rind & Lentil Fruit
Laura McQuarrie — September 5, 2023 — Fashion
References: summerfridays & happi
Summer Fridays' newest release, the Rich Cushion Cream, is a plumping moisturizer with a super creamy formula to support dry, stressed-out skin. This hydrating cream delivers deep support to the skin's natural moisture barrier, and it helps to support recovery from external stressors.
Some of the key ingredients that give this plumping moisturizer its power include glycerin, squalane and a plant sugar-derived humectant, chamomile and allantoin, and a Plumping Complex with watermelon rind, lentil fruit and apple skin. And thanks to a Barrier Complex that taps into the power of coastal plants, Summer Fridays says it "creates a 'second skin' effect."
This fragrance-free formula is ideal for those with dry, dehydrated, mature and sensitive skin, so much so that it bears the National Eczema Association Seal of Acceptance.
Some of the key ingredients that give this plumping moisturizer its power include glycerin, squalane and a plant sugar-derived humectant, chamomile and allantoin, and a Plumping Complex with watermelon rind, lentil fruit and apple skin. And thanks to a Barrier Complex that taps into the power of coastal plants, Summer Fridays says it "creates a 'second skin' effect."
This fragrance-free formula is ideal for those with dry, dehydrated, mature and sensitive skin, so much so that it bears the National Eczema Association Seal of Acceptance.
Trend Themes
1. Plumping Moisturizers - The Rich Cushion Cream uses a Plumping Complex with watermelon rind, lentil fruit and apple skin to deliver deep hydration and support to dry skin.
2. Creamy Formulas - The Rich Cushion Cream features a super creamy formula that provides intense moisturization for dry, stressed-out skin.
3. Barrier Complex - The Rich Cushion Cream utilizes a Barrier Complex with coastal plants to create a 'second skin' effect, enhancing the skin's natural moisture barrier.
Industry Implications
1. Skincare - The plumping moisturizer trend presents opportunities for skincare brands to develop hydrating creams with innovative ingredients and formulas.
2. Cosmetics - Cosmetics companies can explore the use of creamy formulas in their products to offer intense moisturization and support to stressed-out skin.
3. Natural Products - The Barrier Complex trend opens doors for natural product manufacturers to incorporate coastal plant extracts in their formulas for enhanced skin protection and hydration.
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