Industry Giant Notices Reality
Mask Masher — December 23, 2008 — Pop Culture
References: online.wsj & maskmasher
It’s been 10 years the RIAA has sued moms on welfare and destitute students. Fat cats via the record industry and those RIAA gastapos have decided to cease filing litigation against those who don’t see fit to spend medicare money on the new Fall Out Boy tracks.
Owning up to jack, and sticking to it that anything they have ever done was just and warranted, a new strategy has emerged. What’s more, they claim, like a groomed politician, that the current rise in music sales is due to the years of litigation, and now they’ve decided to sway ISPs to directly cut access to anyone found of transferring Manheim Steam Roller files “illegally”.
It’s like the musical equivalent to the war on overseas or something.
I guess it’s just all the same people up top.
Owning up to jack, and sticking to it that anything they have ever done was just and warranted, a new strategy has emerged. What’s more, they claim, like a groomed politician, that the current rise in music sales is due to the years of litigation, and now they’ve decided to sway ISPs to directly cut access to anyone found of transferring Manheim Steam Roller files “illegally”.
It’s like the musical equivalent to the war on overseas or something.
I guess it’s just all the same people up top.
Trend Themes
1. Decrease in Litigation by RIAA - The decrease in litigation by the Recording Industry Association of America presents a disruptive innovation opportunity for businesses to develop alternative methods of protecting intellectual property.
2. Isps as Gatekeepers - The push by RIAA to persuade Internet Service Providers to cut off access to individuals who illegally transfer music files presents an opportunity for businesses to develop more secure ways to transfer and access digital content.
3. Alternative Music Industry Business Models - The RIAA's decision to change its approach towards copyright infringement presents a window of opportunity for businesses to explore alternative business models of generating profits in the music industry.
Industry Implications
1. Music Industry - The music industry has an opportunity to explore alternative business models of generating revenue in response to the RIAA's move away from litigation in protecting intellectual property.
2. Internet Service Providers - ISPs have an opportunity to develop more secure and sophisticated systems to protect against copyright infringement in response to RIAA's call to serve as gatekeepers.
3. Digital Content Providers - Digital content providers have an opportunity to develop innovative ways of sharing and distributing content in response to the changing landscape of copyright infringement laws and regulations.
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