Camden Town Brewery Put a Spin on Traditional Pint Glasses
Justin Lam — July 13, 2018 — Lifestyle
References: barmagazine & thedrinksbusiness
The classic pint glass has remained relatively unchanged since its inception but London's Camden Town Brewery recently unveiled two redesigned pint glasses. Known as the Jack and the Kenneth, each design offers beer drinkers a better experience and offers a new appearance to iconic glassware. The glasses were designed by British designer Sir Kenneth Grange, who was also responsible for the iconic London Black Taxi and Jack Smith.
The Kenneth is the first of the redesigned pint glasses created with Camden's Hell lager in mind. This is the more traditional of the two glasses and references the tall and slender shape of classic Pilsner glasses.
The Jack is the more inspired of the two redesigned pint glasses and takes inspiration from more contemporary glass designs. This means the Jack is more straight minded and minimalist. The glass is similar to a tumbler, rather than a traditional pint glass, and is more robust in the hand.
Image Credit: Camden Town Brewery
The Kenneth is the first of the redesigned pint glasses created with Camden's Hell lager in mind. This is the more traditional of the two glasses and references the tall and slender shape of classic Pilsner glasses.
The Jack is the more inspired of the two redesigned pint glasses and takes inspiration from more contemporary glass designs. This means the Jack is more straight minded and minimalist. The glass is similar to a tumbler, rather than a traditional pint glass, and is more robust in the hand.
Image Credit: Camden Town Brewery
Trend Themes
1. Redesigned Pint Glasses - The trend of redesigning pint glasses offers an opportunity for breweries to enhance the beer-drinking experience and create a unique visual appeal.
2. Modernizing Glassware - The trend of modernizing glassware provides an opportunity for glassware manufacturers to create innovative designs that cater to contemporary preferences and aesthetics.
3. Collaborations with Designers - The trend of collaborating with renowned designers opens up opportunities for breweries and glassware companies to create exclusive and eye-catching glass designs that stand out in the market.
Industry Implications
1. Craft Beer Brewing - The craft beer brewing industry can capitalize on the trend of redesigned pint glasses by offering unique glassware that complements their beer offerings and resonates with customer preferences.
2. Glassware Manufacturing - The glassware manufacturing industry can seize the opportunity presented by the trend of modernizing glassware to create innovative and aesthetically appealing designs that cater to evolving consumer tastes.
3. Design and Innovation Consulting - The design and innovation consulting industry can leverage the trend of collaborations with designers to facilitate partnerships between breweries, glassware manufacturers, and experienced designers to create groundbreaking glass designs.
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