This Scrap Clothing Line Makes a Statement About Conscious Design
Mishal Omar — July 9, 2016 — Eco
References: viktor-rolf & dezeen
Dutch fashion company 'Victor & Rolf' has created a new recycled fabric fashion line.
The line was designed with scrap materials and fabrics from the fashion house's previous collections. The reasoning behind creating this recycled fabric fashion line was to promote conscious design. The concept was not just for environmentally friendly purposes, but to show that the past and the present can be "reworked into a new order" that creates a stronger result. Some of the designs in this collection are comprised of hundreds of different fabrics and come together to form unusual dresses, pants and shirts that are both bulky and vibrant.
This unusual clothing collection proves that the artistic nature of fashion can be explored by repurposing waste rather than creating it.
The line was designed with scrap materials and fabrics from the fashion house's previous collections. The reasoning behind creating this recycled fabric fashion line was to promote conscious design. The concept was not just for environmentally friendly purposes, but to show that the past and the present can be "reworked into a new order" that creates a stronger result. Some of the designs in this collection are comprised of hundreds of different fabrics and come together to form unusual dresses, pants and shirts that are both bulky and vibrant.
This unusual clothing collection proves that the artistic nature of fashion can be explored by repurposing waste rather than creating it.
Trend Themes
1. Recycled Fashion Lines - Sustainable fashion lines that reuse scrap materials creates an opportunity to reduce waste and promote conscious design.
2. Conscious Design Movement - The conscious design movement promotes environmentally friendly and socially responsible products, which can lead to disruptive innovation opportunities for businesses.
3. Artistic Repurposing - Repurposing waste into unique and creative designs presents an opportunity for artistic exploration and innovation in the fashion industry.
Industry Implications
1. Fashion Industry - The fashion industry can embrace recycled fabric fashion lines and conscious design to promote sustainability and reduce waste.
2. Textile Industry - The textile industry can create circular supply chains and reduce textile waste by incorporating scrap materials into new fashion lines.
3. Environmental Industry - The environmental industry can support the conscious design movement by providing innovative materials and solutions for sustainable fashion production.
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