These Ready-to-Cook Meal Kits in China Feature Plant-Based OnlyEg
Laura McQuarrie — December 14, 2022 — Lifestyle
References: vegconomist
Chinese online meal delivery service DayDayCook is introducing ready-to-cook meal kits featuring Float Foods' plant-based OnlyEg egg alternative. These meals can be made in less than 15 minutes and they help to show off the versatility of Singapore's best plant-based egg brand, which makes everything from eggless omelettes to tamagoyaki alternatives.
"Eating a healthy protein-rich meal should be accessible to everyone and bring a sense of celebration at the same time," says Norma Chu, DayDayCook’s founder and CEO. The OnlyEg meal kits target people who enjoy cooking and eating at home but find themselves starved for time and energy. With these quick-cooking meal kits, people will experience nourishing meals that are clean, healthy and in alignment with their values.
"Eating a healthy protein-rich meal should be accessible to everyone and bring a sense of celebration at the same time," says Norma Chu, DayDayCook’s founder and CEO. The OnlyEg meal kits target people who enjoy cooking and eating at home but find themselves starved for time and energy. With these quick-cooking meal kits, people will experience nourishing meals that are clean, healthy and in alignment with their values.
Trend Themes
1. Plant-based Meal Kits - Ready-to-cook meal kits featuring plant-based protein alternatives are an emerging trend in the meal delivery industry.
2. Quick-cooking Meal Solutions - Quick and easy meal solutions are becoming increasingly popular for consumers who value convenience and nutrition.
3. Versatile Egg Alternatives - Egg alternatives that can mimic the taste, texture, and cooking properties of eggs offer innovative possibilities for plant-based diets and meal options.
Industry Implications
1. Meal Delivery Services - Providing meal kits with convenient and nutritious options could revolutionize the meal delivery industry and make healthy eating more accessible.
2. Plant-based Food Industry - Developing innovative protein alternatives that can mimic animal-based proteins could expand plant-based food options and appeal to wider consumer bases.
3. Food Technology Companies - Investing in research and development of plant-based protein alternatives with versatile cooking properties could result in breakthroughs that disrupt traditional food markets.
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