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Eclectic Seaside Editorials

Clean the Sky - Positive Eco Trends & Breakthroughs

The 'Rave New World' Vogue UK Shoot is Surfwear Chic

— April 23, 2012 — Pop Culture
The 'Rave New World' Vogue UK editorial stars Karmen Pedaru and is featured in the publication's May 2012 issue. The supermodel poses on a sandy beach, sporting a slew of eclectic designer pieces styled by Jane How.

Alasdair McLellan captures Karmen in this lazy summer shoot, showcasing a mix of striking monochromatic and color-enriched images. This carefree and casual portrait series highlights comfortable wardrobe selects from the likes of Yves Saint Laurent, Burberry Prorsum, Stussy and Isabel Marant. These high-end garments are paired with a few of the stylist's own eccentrically vintage favorites.

The 'Rave New World' Vogue UK editorial shines a spotlight on summer styles inspired by a 90s raver aesthetic. From vibrant prints to in-your-face logos, this fashion story is visually vivid.
Trend Themes
1. Eclectic Surfwear - Opportunity for designers to create bold and unconventional surfwear pieces with a mix of vibrant prints and logos.
2. Casual Summer Portraits - Chance for photographers to capture carefree and casual portrait series that highlight comfortable wardrobe selects.
3. 90s Raver Aesthetic - Potential for fashion brands to incorporate the vibrant and bold styles of the 90s raver aesthetic into their collections.
Industry Implications
1. Fashion Photography - Photographers specializing in fashion photography can explore capturing casual summer portraits and eclectic surfwear.
2. Designer Clothing - The fashion industry can embrace the opportunity to create high-end and unconventional surfwear pieces inspired by the 90s raver aesthetic.
3. Editorial Styling - Stylists can experiment with styling bold and vibrant prints, logos, and vintage favorites to create unique looks for photo shoots.
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