'Rate my Rat' Gives Commuters the Chance to Win a Free Monthly Pass
Josh Mears — January 18, 2012 — Pop Culture
References: ratfreesubways & odditycentral
Commuting can be a hard way to start and end the day, but having a rodent ride with you is even worse, which is why the transit workers of New York introduced 'Rate my Rat.' It's a photoblog in which transit users can upload their best pictures of these unwanted vermin.
The lucky winner of the free monthly transit pass will have seen either the cutest, most disgusting, or just funny rat picture, which is then voted on by viewers of the site. Rate my Rat is an interesting take on the traditional photoblog, but will surely have commuters across New York candidly clicking away to capture the next monthly pass-winning rat picture.
Rate my Rat is one way to make fun of the more disgusting things in life.
The lucky winner of the free monthly transit pass will have seen either the cutest, most disgusting, or just funny rat picture, which is then voted on by viewers of the site. Rate my Rat is an interesting take on the traditional photoblog, but will surely have commuters across New York candidly clicking away to capture the next monthly pass-winning rat picture.
Rate my Rat is one way to make fun of the more disgusting things in life.
Trend Themes
1. Rodent Photoblogs - Opportunity to create unique platforms where users can share and rate pictures of rodents, engaging users in a fun and interactive way.
2. Transit Commuting - Innovative approaches to improve the commuting experience by introducing gamified elements and connecting commuters through shared experiences.
3. Unwanted Vermin - Exploring innovative pest control methods and solutions that address the issue of unwanted vermin in a more engaging and entertaining way.
Industry Implications
1. Photography - The photography industry can capitalize on the trend by developing new platforms and features tailored specifically for sharing and rating rodent pictures.
2. Transportation - The transportation industry can leverage the trend by integrating gamified elements and interactive features in commuting services to enhance the overall experience for passengers.
3. Pest Control - The pest control industry can seize the opportunity to innovate by introducing more engaging and entertaining methods to address the issue of unwanted vermin.
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