The Pure Golden Hour Tentrr Experience Elevates Outdoor Camping
Laura McQuarrie — September 28, 2021 — Marketing
References: tentrr & prnewswire
Tentrr and Michelob ULTRA Pure Gold teamed up to create "a type of immersive campsite environment that hasn't existed until now" and thanks to this partnership, adult campers can enjoy the Pure Golden Hour Tentrr Experience. Designed to provide the comforts of home in the great outdoors, the experience is complete with Michelob ULTRA Pure Gold amenities such as a Pure Golden Hour tent, pillows, lanterns, hammock and "Golden Hour Gear." Additionally, campers get a care package featuring goodies from partner brands such as Camelbak and Think!
There are five sites, each of which offers activities like nature tours, alpaca bonding, ranch tours, hiking and culinary delights, and campers will find hours of entertainment with Michelob Ultra Pure Gold branded yard games.
There are five sites, each of which offers activities like nature tours, alpaca bonding, ranch tours, hiking and culinary delights, and campers will find hours of entertainment with Michelob Ultra Pure Gold branded yard games.
Trend Themes
1. Immersive Brand Experiences - Opportunity for brands to create unique and immersive experiences that provide a sense of comfort and luxury in outdoor settings.
2. Elevated Camping - Opportunity to provide elevated camping experiences complete with branded amenities and curated activities.
3. Branded Partnerships in the Outdoors - Opportunity for brands to form partnerships in the outdoor industry to offer unique experiences and reach new audiences.
Industry Implications
1. Outdoor Recreation - Opportunity for companies in the outdoor recreation industry to offer premium camping experiences with branded partnerships and amenities.
2. Alcohol and Beverage - Opportunity for alcohol and beverage companies to form partnerships and provide branded amenities in outdoor settings.
3. Consumer Goods - Opportunity for consumer goods companies to offer branded packages and products for outdoor experiences and partnerships.
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