Preuss und Preuss Make Eggstravagant Posters for the Kolner Zoo
Francis Tiangson — April 23, 2011 — Lifestyle
References: adsoftheworld & mymodernmet
Design firm Preuss und Preuss has created three adorable Easter posters for Kölner Zoo. The images are a playful take on the Easter tradition of decorating eggs. Each poster has an egg situated in a distinct environment with the full body of an animal drawn on. The cuteness factor is elevated with parts of the hatching animal completing the drawings on its egg.
As the Easter season is just around the corner, it is a signifier that spring has finally came. With the warmer weather, people are looking to head outdoors and it's time for zoos to start attracting the crowds. Preuss und Preuss did a fantastic job in incorporating the holiday into the advertisement. You'll want to head over to the zoo to see all the newborns.
As the Easter season is just around the corner, it is a signifier that spring has finally came. With the warmer weather, people are looking to head outdoors and it's time for zoos to start attracting the crowds. Preuss und Preuss did a fantastic job in incorporating the holiday into the advertisement. You'll want to head over to the zoo to see all the newborns.
Trend Themes
1. Animals in Advertising - Incorporating animals into advertising to create a playful and endearing image.
2. Holiday-themed Marketing - Integrating holidays into marketing campaigns to attract consumers and increase brand recognition.
3. Playful Illustrations - Combining whimsical graphics and clever drawings to create engaging advertisements.
Industry Implications
1. Advertising and Marketing - The advertising industry can capitalize on the use of animals and holidays in advertising campaigns to attract consumers.
2. Tourism and Entertainment - Zoos and other entertainment facilities can use playful illustrations to increase attendance during holiday seasons.
3. Graphic Design - Graphic designers can use this playful style of illustration to create engaging marketing materials for clients.
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