This App Calls on Sportsmen to Help Preserve Fish Populations
Katherine Pendrill — August 10, 2015 — Social Good
The US Fish and Wildlife Service recently collaborated on a new app that calls on anglers to help track and preserve fish populations. While there are many researchers working on the task of protecting endangered fish species, it can be difficult to get the public on board. This application engages sport fishermen and encourages them to contribute to conservation efforts.
The app is called 'FishBrain' and it is the first social media platform for anglers. FishBrain provides fishermen with updates on weather, sun phases, wind directions and wind speed to help them better plan their fishing trips. The application also has a social aspect and allows users to post pictures and information about their catches. FishBrain leverages the stories shared by the users in order to better track different species. The application can then watch out for users who may be fishing endangered species.
The goal of FishBrain is to preserve fish populations so that recreational fishermen can continue to enjoy their beloved hobby without harming the environment in the process.
The app is called 'FishBrain' and it is the first social media platform for anglers. FishBrain provides fishermen with updates on weather, sun phases, wind directions and wind speed to help them better plan their fishing trips. The application also has a social aspect and allows users to post pictures and information about their catches. FishBrain leverages the stories shared by the users in order to better track different species. The application can then watch out for users who may be fishing endangered species.
The goal of FishBrain is to preserve fish populations so that recreational fishermen can continue to enjoy their beloved hobby without harming the environment in the process.
Trend Themes
1. Social Fishing Apps - Creating social media platforms for fishing enthusiasts could be the future of engaging sport fishermen in wildlife conservation efforts.
2. Wildlife Conservation Through Public Engagement - Collaborating with the public in wildlife conservation efforts can be a disruptive innovation opportunity for different industries.
3. Gamification for Wildlife Tracking and Preservation - Gamifying wildlife tracking and preservation through apps can encourage public awareness and engagement while promoting conservation efforts.
Industry Implications
1. Technology - Developing wildlife conservation apps with gamification and social media elements can be a disruptive innovation opportunity for the technology industry.
2. Fishing - Partnering with wildlife conservation organizations to develop fishing apps that track and preserve fish populations can be a disruptive innovation opportunity for the fishing industry.
3. Environmental Conservation - Incorporating public engagement through apps for wildlife tracking and preservation can be a disruptive innovation opportunity for the environmental conservation industry.
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