Help Tommy Smash Porcelain Figurines as He Hunts for Skittles
References: skittles & ibelieveinadv
Get involved in the latest Skittles commercial as we help Tommy smash the porcelain figurines in his grandma’s house in order to see which ones hold the delicious rainbow treats.
Sticking with the surreal scenarios that Skittles have been known to create in their memorable advertisements, this video features talking figurines that encourage you to send them crashing to the ground in order to find the secrets they hold within. Each one holds something different and through the use of YouTube annotations, the viewer gets to choose which one Tommy destroys next as our curiosity and sense of humor are tickled with every broken shard of pottery.
This Skittles ad knows that there is something incredibly satisfying about smashing tacky porcelain figurines on the ground in a grandma’s antiquated house.
Sticking with the surreal scenarios that Skittles have been known to create in their memorable advertisements, this video features talking figurines that encourage you to send them crashing to the ground in order to find the secrets they hold within. Each one holds something different and through the use of YouTube annotations, the viewer gets to choose which one Tommy destroys next as our curiosity and sense of humor are tickled with every broken shard of pottery.
This Skittles ad knows that there is something incredibly satisfying about smashing tacky porcelain figurines on the ground in a grandma’s antiquated house.
Trend Themes
1. Interactive Advertising - Disruptive innovation opportunity: Incorporate interactive elements in advertising campaigns to engage and captivate the audience.
2. Digital Storytelling - Disruptive innovation opportunity: Utilize interactive videos and immersive experiences to tell compelling narratives and enhance brand engagement.
3. User-generated Content - Disruptive innovation opportunity: Encourage users to participate and create their own content within advertising campaigns to foster a sense of community and generate organic brand promotion.
Industry Implications
1. Confectionery - Disruptive innovation opportunity: Integrate interactive elements in candy marketing campaigns to create unique and memorable consumer experiences.
2. Advertising - Disruptive innovation opportunity: Embrace new technologies and formats, such as interactive videos, to revolutionize traditional advertising methods.
3. Digital Media - Disruptive innovation opportunity: Explore the potential of interactive content to enhance user engagement and create innovative advertising strategies.
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