Playlist Cards by Stupid Require a Smartphone to be Read
Amelia Roblin — October 10, 2011 — Tech
References: stupidcreative & ifitshipitshere.blogspot
A paper greeting card can be profound if the person who's given it has inscribed a meaningful message, but for tech-savvy individuals of few words, Playlist Cards by Stupid are the notecards of the future.
Even though a substantial QR code is featured on the front of each of these bifolds, the designers have dressed them up with details like flower petals, foods, pencil shavings and the sorts of adornments that one might miss from old illustrated cards. You can write your name or personalized note on the inside if you so choose, but the power of this present is embedded within the cover.
Playlist Cards by Stupid require both the sender and the recipient to be Spotify Premium users, because once scanned, the symbol directs the reader to a customized collection of songs, as a modern kind of mixtape.
Even though a substantial QR code is featured on the front of each of these bifolds, the designers have dressed them up with details like flower petals, foods, pencil shavings and the sorts of adornments that one might miss from old illustrated cards. You can write your name or personalized note on the inside if you so choose, but the power of this present is embedded within the cover.
Playlist Cards by Stupid require both the sender and the recipient to be Spotify Premium users, because once scanned, the symbol directs the reader to a customized collection of songs, as a modern kind of mixtape.
Trend Themes
1. QR Code Greeting Cards - The integration of QR codes into greeting cards creates an interactive and personalized experience for recipients.
2. Tech-enhanced Paper Gifts - Combining technology with traditional paper products opens up new possibilities for innovative and memorable gift-giving.
3. Personalized Playlist Experiences - Using Spotify Premium and QR codes allows for the creation of customized music playlists to enhance the gifting experience.
Industry Implications
1. Stationery and Greeting Cards - The stationery industry can leverage QR code integration to create interactive and technologically advanced greeting cards.
2. Gift and Souvenir Retail - Retailers specializing in gifts and souvenirs can explore tech-enhanced paper products to offer unique and personalized options to customers.
3. Music Streaming Services - Music streaming platforms like Spotify can partner with greeting card companies to provide enhanced personalized playlist experiences for users.
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