BOCA Launched a Plant-Based Burger in a "Turk’y" Flavor
Laura McQuarrie — August 9, 2018 — Lifestyle
References: kraftheinz-foodservice & vegnews
At a time when the demand for meatless food is booming, consumers—regardless of their dietary preferences—are eager to try the newest plant-based burgers and see how they stack up against one another. BOCA Foods Company recently introduced vegan-friendly frozen Original Turk’y Veggie Burger patties, which boast 13 grams of plant-based protein.
While there are plenty of veggie-based burgers that can be made with beans, soy and other meatless products, a new wave of plant-based burgers have emerged to mimic the taste and texture of beef and other meats. Rather than expressly appealing to consumers who wish to avoid meat or any reference of it altogether, these alternatives target those who are open to trying the products for health or environmental reasons.
While there are plenty of veggie-based burgers that can be made with beans, soy and other meatless products, a new wave of plant-based burgers have emerged to mimic the taste and texture of beef and other meats. Rather than expressly appealing to consumers who wish to avoid meat or any reference of it altogether, these alternatives target those who are open to trying the products for health or environmental reasons.
Trend Themes
1. Plant-based Meat Alternatives - The trend of developing plant-based meat alternatives is booming, as consumers continue to seek out healthier and more environmentally-friendly options.
2. Mimicking Meat Flavors and Textures - Increasingly, plant-based meat alternatives are focused on matching the taste, texture and appearance of traditional meats, in order to appeal to a wider range of consumers.
3. Rising Demand for Vegan Products - The trend of consumers seeking out vegan options in their diet continues unabated, with plant-based meat alternatives serving as an exciting new alternative.
Industry Implications
1. Food Production - The food production industry is ripe for disruption, as consumers continue to demand plant-based alternatives to traditional meat-based dishes.
2. Health and Wellness - The trend towards plant-based proteins represents a major opportunity for the health and wellness industry to create more nutritious and less processed food products.
3. Environmental Sustainability - By offering plant-based alternatives to traditional meat products, businesses in the environmental sustainability industry can play a key role in reducing greenhouse gas emissions and promoting more sustainable agricultural practices.
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