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Alcohol-Free Negroni Cocktails

Clean the Sky - Positive Eco Trends & Breakthroughs

The St. Agrestis Phony Negroni Non-Alcoholic Cocktail is Flavorful

— January 14, 2022 — Lifestyle
The St. Agrestis Phony Negroni Non-Alcoholic Cocktail has been announced by the Brooklyn-based brand as an alcohol-free twist on the brand's signature prepackaged cocktails that will offer consumers a flavorful way to avoid alcohol.

The cocktail is crafted with Dry January in mind and features bitter notes of juniper along with sweet citrus to help mimic the Italian cocktail perfectly. The drink comes in 200ml bottles and features a bubbly profile that can be chilled before enjoyment or poured over ice to suit different preferences.

The St. Agrestis Phony Negroni Non-Alcoholic Cocktail comes in packs of 12 for $60 and is available directly from the brand for shipping anywhere in the country. The drink is great for those looking to take a break from alcohol, but could also be suitable for those who don't drink to begin with.
Trend Themes
1. Non-alcoholic Cocktails - There is an opportunity for bars and restaurants to include more creative and flavorful non-alcoholic cocktails on their menus.
2. Dry January - Brands can take advantage of the growing trend of consumers taking part in Dry January by introducing more alcohol-free alternatives.
3. Prepackaged Cocktails - There is an opportunity for brands to expand their prepackaged cocktail offerings to include more non-alcoholic options.
Industry Implications
1. Beverage Industry - Beverage companies can tap into the increasing demand for non-alcoholic drinks by developing and promoting more non-alcoholic options.
2. Hospitality Industry - Hotels, bars and restaurants can cater to consumers who are abstaining from alcohol by including more non-alcoholic cocktails on their menus.
3. Packaged Food Industry - There is an opportunity for packaged food companies to produce more prepackaged non-alcoholic cocktails for consumers seeking convenient and flavorful alternatives to alcoholic beverages.
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