Petco Launched 'PetCoach' as a New Pet Store Concept
Laura McQuarrie — July 17, 2018 — Lifestyle
References: petcoach.co & prnewswire
In San Marcos, California, Petco recently opened a new pet store concept called 'PetCoach' that offers comprehensive, personalized support for pets and pet parents.
This reinvented concept in animal care gives pet parents the chance to receive expert advice and service through a veterinary lens. The pet store offers everything from grooming and training services to daycare to full-service veterinary care, which provides more than most pet care and product retailers are able to offer.
Previously, Petco's PetCoach platform existed in an online-only format, but this brick-and-mortar space gives pet parents even better access to complete care solutions, educational events or even a casual space to gather. For the ultimate experience, PetCoach provides Pet Coaches to help pet parents make confident choices.
This reinvented concept in animal care gives pet parents the chance to receive expert advice and service through a veterinary lens. The pet store offers everything from grooming and training services to daycare to full-service veterinary care, which provides more than most pet care and product retailers are able to offer.
Previously, Petco's PetCoach platform existed in an online-only format, but this brick-and-mortar space gives pet parents even better access to complete care solutions, educational events or even a casual space to gather. For the ultimate experience, PetCoach provides Pet Coaches to help pet parents make confident choices.
Trend Themes
1. Comprehensive Pet Care - Creating an all-in-one pet care center that offers a variety of services could be the key to dominating the pet care industry.
2. Personalized Expert Advice - Offering personalized recommendations from qualified experts can help differentiate pet stores from online retailers.
3. Brick-and-mortar Expansion - Brick-and-mortar expansion adds an important layer of convenience for both pet parents and their pets, which could lead to increased loyalty and potential for growth.
Industry Implications
1. Pet Care - Creating a personalized experience and offering more services than traditional retailers could disrupt the pet care industry.
2. Retail - Developing pet care stores that offer a wide range of services on par with a pet hospital could create new growth opportunities within the retail industry.
3. Veterinary Care - Incorporating veterinary services into pet stores could disrupt the veterinary care industry and make pet healthcare more accessible and affordable for pet owners.
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