The 'Dost' App Helps Pakistani Consumers Manage Their Finances
Rahul Kalvapalle — August 6, 2021 — Tech
References: mobilinkbank & brecorder
Mobilink Microfinance Bank Limited, a digital bank with headquarters in Pakistan's capital city Islamabad, has launched a comprehensive personal finance app that is designed to make it easier than ever for its consumers to partake in any and all kinds of financial transactions around the clock.
The 'Dost' app allows users to transfer funds between accounts, peruse summaries of their loans, pay bills, manage their cheques and make purchases. What's more, as an added bonus, this personal finance app also offers constant access to Mobilink Microfinance Bank Limited's team of customer support agents using a WhatsApp plugin that can be accessed from the app's own homepage.
With Mobilink Microfinance Bank Limited already establishing itself as the largest digital bank in Pakistan, the release of an easy-to-use and highly streamlined personal finance app is designed to ensure that the bank remains the go-to financial institution for digitally-minded Pakistani consumers.
Image Credit: Mobilink Microfinance Bank
The 'Dost' app allows users to transfer funds between accounts, peruse summaries of their loans, pay bills, manage their cheques and make purchases. What's more, as an added bonus, this personal finance app also offers constant access to Mobilink Microfinance Bank Limited's team of customer support agents using a WhatsApp plugin that can be accessed from the app's own homepage.
With Mobilink Microfinance Bank Limited already establishing itself as the largest digital bank in Pakistan, the release of an easy-to-use and highly streamlined personal finance app is designed to ensure that the bank remains the go-to financial institution for digitally-minded Pakistani consumers.
Image Credit: Mobilink Microfinance Bank
Trend Themes
1. Comprehensive Personal Finance Apps - The emergence of personal finance apps that offer multiple features in one platform presents an opportunity for banks and financial institutions to streamline their services.
2. Integration of Customer Support Services - Providing instant access to customer support within a personal finance app can improve customer experience and increase customer loyalty.
3. Expansion of Digital Banking - The growth of digital banking in emerging markets presents an opportunity for businesses to provide financial services to millions of unbanked consumers.
Industry Implications
1. Banking - Banks can innovate by launching personalized finance apps to streamline their services and provide high-quality customer support.
2. Fintech - Fintech companies can collaborate with banks to develop comprehensive personal finance apps that cater to the needs of digitally-savvy consumers.
3. Mobile Network Operators - Mobile network operators can partner with fintech companies and banks to offer digital banking services to unbanked consumers in emerging markets.
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