Ashton Kutcher in Pepe Jeans London S/S 08
mediterranean — April 30, 2008 — Pop Culture
References: hauteglam.blogspot
Actor Ashton Kutcher goes back to his modeling roots as the new face of Pepe Jeans London in their spring/summer 2008 ad campaign.
The campaign, which was shot by David Sims, features a rocked out Ashton in an edgy style that is rather a departure from Pepe’s previous Sixties aesthetic. Canadian super model Daria Werbowy is also featured in the campaign.
I love the style and color manipulation of the shoot, it adds a cool touch to the clothes. The campaign is featured in numerous magazines including British Vogue, V, GQ and Dazed & Confused.
Check out recent Kutcher magazine features:
The campaign, which was shot by David Sims, features a rocked out Ashton in an edgy style that is rather a departure from Pepe’s previous Sixties aesthetic. Canadian super model Daria Werbowy is also featured in the campaign.
I love the style and color manipulation of the shoot, it adds a cool touch to the clothes. The campaign is featured in numerous magazines including British Vogue, V, GQ and Dazed & Confused.
Check out recent Kutcher magazine features:
Trend Themes
1. Disruptive Fashion Ads - New ad campaigns using edgier styles and color manipulations can lead to more attention and desire for clothing brands.
2. Celebrity Modeling Revival - Celebrities modeling for fashion brands can revive interest and revamp the brand's image.
3. Rock and Roll Fashion - Incorporating rock and roll style into fashion can appeal to a wider audience and create new opportunities for clothing brands.
Industry Implications
1. Fashion - Fashion brands can benefit from new ad campaigns featuring rock and roll style and the collaboration with celebrity models.
2. Entertainment - More celebrities can collaborate with fashion brands to promote a new style, refreshing the industry and revitalizing the idea of fashion modeling.
3. Media and Advertising - Through creative advertising using celebrity models and edgier styles, fashion brands can increase engagement and drive sales.
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