Parley for the Oceans Looks to Incite Responsibility Worldwide
Michael Hemsworth — September 18, 2015 — Social Good
What happens in the oceans affects what happens on land sooner or later, which is a notion the Parley for the Oceans project looks to embed into the minds of everyone on our planet. Designed as the building block for other campaigns, initiatives and the like to start from, Parley for the Oceans gets down to the cold hard facts that we must face: our oceans are filled with plastic debris and destroying the ecosystem.
Through marketing initiatives that connect thinkers, doers and leaders to help incite activism that will help reset the public mindset to respect the world around them, Parley for the Oceans is helping to encourage programs that clean up the oceans and even turn the waste into clothing.
Through marketing initiatives that connect thinkers, doers and leaders to help incite activism that will help reset the public mindset to respect the world around them, Parley for the Oceans is helping to encourage programs that clean up the oceans and even turn the waste into clothing.
Trend Themes
1. Plastic Waste Reduction - Opportunities for industries to innovate ways to reduce plastic waste and clean up the oceans.
2. Sustainable Fashion - The fashion industry can embrace ocean-saving initiatives by turning plastic waste into clothing and other sustainable materials.
3. Eco-friendly Marketing - Opportunities for companies to promote ocean-saving initiatives to consumers through eco-friendly marketing initiatives.
Industry Implications
1. Fashion - Fashion industry can innovate by using ocean plastics and promoting sustainable practices.
2. Consumer Goods - Consumer goods industry can innovate by reducing plastic waste and promoting eco-friendly initiatives.
3. Tourism - Tourism industry can innovate by promoting ocean-saving initiatives to reduce pollution and preserve the natural beauty of oceans.
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