The Panasonic Wide-Angle Lenses Campaign Illustrate Special Effects
Leslie Chen — February 21, 2012 — Marketing
References: grupobassatogilvy.es & adsoftheworld
Amateur and professional photographers alike will appreciate these Panasonic Wide-Angle Lenses ads for their to-the-point message and clever imagery.
Commissioned and designed by advertising agency Bassat Ogilvy in Barcelona, Spain, the campaign features three different images that are shown in wide-angle fashion. The 'Paris' photo exhibits the Eiffel Tower surrounded by expansive clear blue skies. Each image wraps around as if in a semi-circle loop, with half of the photographer shown on one side and the other half on the opposite side of the photo. The result is a humorous series of images that will make you pick up a camera and try for yourself.
Take a look at the Panasonic Wide-Angle Lenses campaign to see the brilliant photos you could be capturing right now.
Commissioned and designed by advertising agency Bassat Ogilvy in Barcelona, Spain, the campaign features three different images that are shown in wide-angle fashion. The 'Paris' photo exhibits the Eiffel Tower surrounded by expansive clear blue skies. Each image wraps around as if in a semi-circle loop, with half of the photographer shown on one side and the other half on the opposite side of the photo. The result is a humorous series of images that will make you pick up a camera and try for yourself.
Take a look at the Panasonic Wide-Angle Lenses campaign to see the brilliant photos you could be capturing right now.
Trend Themes
1. Wide-angle Photography - Opportunity to develop wide-angle lenses and camera technologies to cater to the growing demand for unique and expansive photo compositions.
2. Creative Advertising Campaigns - Opportunity to create innovative and visually striking advertising campaigns that capture the attention of consumers and leave a lasting impression.
3. Humorous Imagery - Opportunity to incorporate humor and cleverness into marketing materials to engage audiences and create memorable experiences.
Industry Implications
1. Photography Equipment - Opportunity for photography equipment manufacturers to create and market wide-angle lenses that enhance creative options for photographers.
2. Advertising and Marketing - Opportunity for advertising agencies and marketers to develop creative and visually appealing campaigns that stand out from the competition.
3. Consumer Electronics - Opportunity for consumer electronics companies to integrate advanced camera technologies and wide-angle lenses into their products to appeal to photography enthusiasts.
0.6
Score
Popularity
Activity
Freshness
